Dashboard tour
After your first measurement cycle completes, the dashboard becomes your daily command center. Here's a tour of what you'll see.
Top navigation
- Site switcher (top-left) — jump between all sites you own or have been granted access to.
- Date range picker (top-right) — defaults to the last 30 days. All KPIs and charts respect this range.
- Stealth toggle — when enabled (default), sensitive numbers like VS, SOV, TMR and SV are hidden so you can screenshare safely.
KPI cards
A row of cards summarising the most important metrics for the selected date range:
- Visibility Score (VS) — how often your brand appears in AI answers.
- Share of Voice (SOV) — your share vs competitors.
- Top Mention Rate (TMR) — how often you appear near the top of answers.
- AI Impact Score (AIS) — weighted composite (40/35/25) of the above.
- Search Everywhere Score (SES) — combined SEO + AI visibility.
Each card shows the value today and the delta vs the previous period (green = better, red = worse).
The three charts
- AI Visibility Positioning — quadrant chart placing your brand against competitors on visibility vs share.
- Visibility Trends — daily lines for VS, SOV, TMR per LLM provider (ChatGPT, Gemini, Claude).
- Entity Mentions — daily counts of mentions and citations, filterable by brand / competitor / all.
On a free-trial account you can click Generate DEMO Data above the charts to preview what they'll look like after several measurement cycles.
Side panels & deep dives
- City map (left) — bubbles sized by visibility per city. Click a bubble for the per-city sidepanel.
- Prompt table (right) — every tracked prompt with per-LLM scores. Click a row to open the Prompt Detail view (ChatGPT → Gemini → Claude tabs).
Where to go next
- Insights dashboard — narrative analysis and gap detection.
- Visibility Gaps report — competitor-only LLM presence.
- Metrics definitions — full formulas for VS, SOV, TMR, AIS, SES.